The ALIGNED Framework – Grow without selling!

Learn how to cultivate your customers and prospective customers to become ardent supporters of your business, driving business growth without deploying any sales techniques!

Can I_questionThere are many sales coaches who teach you how to sell, and work on motivating you to believe you can be a successful sales person if you follow their techniques, methods and motivational mantras. This two-hour evening workshop will introduce you to a way to be even more successful than the most highly motivated sales people. Social science research studies have shown that those who use the principles behind the ALIGNED framework are 50% more successful than those, depending on Positive Mental Attitude for their success, who tell themselves they can sell successfully.


Published author on business transformation, Phil Walker, will guide you through the ALIGNED framework and will do a live demo of part of the framework with a volunteer participant. You will then have the opportunity to practice using the material, to experience being the recipient, and to observe the material being used by others like you. A group plenary will maximize the sharing of participant learning and observations. If you are not a natural sales person, feel discomfort when assuming the sales role and would like to remain true to who you really are as a professional trying to grow their business, this workshop is for you.

The workshop will be on 7th July from 6pm at Holiday Inn High Wycombe M40 J4. Places are limited so book early here


This workshop is one in the series ‘Learn 4 Growth’ jointly developed and delivered by the FSB committees for East Berkshire and South Buckinghamshire. In the ‘Learn 4 Growth’ series, you will not only experience experts demonstrating the methodologies, tools and frameworks they use, sharing their tips, you will also get to use the workshop learning yourself in a safe, supportive and developmental environment that will give you extra confidence.

The first of the ‘Learn 4 Growth’ series is on 10th June 2015 at Fredricks Hotel and Spa, Maidenhead, titled ‘Content is King – Stand out from the Crowd’. A limited number of places are available here

content is king